Place des Vosges

Presentation Paris 2016

Prolog: REIZ Germany – 20 years
Place: Paris, Place des Vosges, 1st floor, late summer
Stage: creaking floorboards, aged wood and sumptuous shappy chic elements in baroque renaissance style.

Protagonists:
Optitektur: so new and so handsome
R20 Sun: titanium-cool and way ahead

Atmosphere: Gin-impregnated smiles mixed with laissez-faire and optitectonic attitudes.

R20

sun treasure

R20 sunrays in the heart and inside the frame. The titan beam resembles the gold of the sun and as a highlight is coated in 24K gold.
The acetate rings, offered in the models graphite or pure, are refined by the harmonious golden beams.

R20 frames of REIZ are classics. The designs of 1996 were newly interpreted.

OPTITEKTUR

new series

Optitektur is the name of the new series. We celebrate curves and edges. The specs with the product names Achse (axis), Winkel (angle), Bogen (arc), Tangente (tangent), Kugel (sphere), Kubus (cube) all have one thing in common – they break conventions and work with the polarities of angles and spheres.

Fotographer: Monica Menez

Making of Optitektur Shooting

by Monica Menez

The photo- and videographer Monica Menez served as a stage constructor for the specs collection Optitektur. The specs with the product names Achse (axis), Winkel (angle), Bogen (arc), Tangente (tangent), Kugel (sphere), Kubus (cube) all have one thing in common – they break conventions and work with the polarities of angles and spheres. The unification of disparities, the fraction of geometry. Nah, of quantum physics. Be it as it may, the subject Optitektur has been interpreted in a sexycrazy way. No stiffness, not set in stone! Her photos play with shapes, hairstyles and personalities. A 90 degree angle? Nowhere to be found! More like: Pinkypastel Meets Earthy Specs With Optitectual Attitude. Menez is so P.M.E.S.W.O.A.!

'20

Sunny number games with shades and cocktail umbrellas

For 7300 days, without taking leap years and rotation inaccuracies into account, Reiz has existed. These are 20 Earth years, in which Reiz has been spinning around the Sun. Earth covers a distance of about 942 million kilometres each year when circling the Sun. In 20 years this adds up to 18.84 billion kilometres. We've been creating shades for 18.84 billion kilometres. If we imagine having to walk this distance, we would get quite hot. We much more prefer laying in the deck chair, while drinking a cocktail with an umbrella and putting on one of our strictly limited shades. The designs of our shade collection '20 were made at the start of our journey and they now reappear in edited versions. The models Dude '20, Mia '20, Le Fonque '20 und Stereo '20 are limited to 20 pieces per model and colour.

Denmark

happy and beautiful

Denmark rated as the country with the happiest people of the world and also with one of the most beautiful opticians.

Anyway we love Ojesten from the Danish Kolding.

Stunning shop, stunning display.

R20 – Presentation

Opti Munic 2016

R20 frames of REIZ are classics. The designs of 1996 were newly interpreted.
R20 is not only "retro" but there is a refined system of the combination of acetate and titanium.

Presentation Paris

Retropresentfuture

The Place de Vosges is said to be one of the most wonderful plazas of Paris.
This is where the most beautiful frames of the past years were presented at the last weekend of September.
Newly interpreted, handcrafted and optivisually perfectioned. The word "Zeitgeist" seems to fit best: the genetic design code of the frame classics merge with the nowadays here-and-now feeling. R20 is retropresentfuture. The place of presentation reflects the timeless nature of this collection.

Making of

Chrome and Aluminium

A Dodge Charger V8 and a BMW Coffeeracer. Stefan Milev, Anni and Graf Andrassy, the Rock ’n Rollers let the pistons pulse. Sweat, leather and love. Chrome under the bonnet. Fire in the heart. Watch through Aluminum.

REIZ

AL13

The “R” makes an Evolution into a Revolution.

The evolution of our specs is worth the “R”.
The evolution of REIZ is the revolution of aluminum.